Bounce rate is a key metric that website owners and digital marketersuse to measure the effectiveness of their website. Bounce rate refers tothe percentage of website visitors who leave a website after visitingonly one page, without interacting with any other pages on the site. Agood bounce rate is a critical factor in determining the success of awebsite, and it can impact a website's search engine rankings, traffic,and ultimately, its success in achieving its goals.
Author: Simon Ridgwell